
Client: Napa Valley Vintners
Headline: Lava. Just another reason to search out the wines from Napa Valley.
Copy:
There’s no place on earth like Napa Valley for growing wine grapes. And there are many concrete, scientific reasons why,however odd they may seem. Take lava. Violent geological activity that occurred 5 million years ago is partly responsible for Napa’s astounding 140 soil varieties. That’s grounds for phenomenal viticultural diversity. And some very gratified wine drinkers.
Napa Valley. To a wine grape, it's Eden.